The 16oz. Canvas – The Art of Craft Beer: Episode 61; Jason C. Roberson
Listen to the podcast here: https://www.16ozcanvas.com/podcasts/episode-61-jason-roberson-craft-beer-branding...
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Offshoot Art Show Presents: Hop Luck & Friendsgiving with Jason Roberson
Designing cans for November requires a bit of a seasonal touch. Thankfully, Jason Roberson had just the right idea for this month’s double-can release. As the leaves fell and chilly wind gusts blew right past our doorsteps, Hop Luck (IPA) and Friendsgiving (Hazy DIPA), our festive fall-colored IPAs, were a big hit during your friendsgiving potlucks and Thanksgiving dinners. The art surrounding our cans were not only a perfect representation of the hoppy beer within; they were also...
Listen to Jason’s interview on BrandingBrews.com
Check out my recent interview with BrandingBrews.com where we discuss re-branding strategies for craft brewers. Anyone considering a re-brand for their craft brewery should give this a listen!...